Kat Von D + Sephora 24-Hour Charity Challenge

KVD+Sephora 24-Hour Charity Challenge

I’ve made it a recent goal in my life to be more charitable, including contributing more to charity organizations, as I want to leave a better mark on the world and help it the best I can. Now, when you combine that goal with something like I’m very passionate about, such as beauty/the arts in general, how can I pass it up?

Kat Von D is celebrating the launch of her new site today, KatVonDBeauty.com, and coupling it with a charity challenge in collaboration with Sephora. From December 18-19, for 24 hours (I’m assuming starting from the site’s official 8am PST launch time), for every unique email signup on the website, KVD+Sephora will donate $1 to The Art of Elysium. They are a non-profit organization that encourages working actors, artists and musicians to volunteer their time and talent to children who are battling serious medical conditions. They provide workshops in the following disciplines: fashion design, fine arts, music, theatre/media arts and arts based self-esteem. To find out more about their organization and programs, please click here.

Some of you may remember back in 2011 when Kat released two palettes, Kimberly and Evelyn, in collaboration with The Art of Elysium, so this is clearly an organization she is very passionate about. And helping out is so simple. Click this link, fill out the form with your name and email, and that’s it! If you’re a KVD fan and want to receive emails about product updates, sales, specials, etc., from the website anyway, then this is a no-brainer for you. Even if not, I still encourage you to check out this charity challenge and at least check out this organization anyway. It could be as simple as you signing up now and unsubscribing after the first email, all to help make a difference in a child’s life.

Their goal is to raise $10,000 for the organization and they’re already 10% of the way there! Come on makeup addicts, I know there are millions of you out there, we can crush that goal easily 😉

Until next time, stay well, stay beautiful! xx

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